Megan Sewell
• mabsewell.com • Florida •
PROFILE: Award winning, well-rounded media professional with record of success seeks inspired leadership position in brand management, advertising or creative design.
EXPERIENCE:
Producer/Director II • Cox Media • Gainesville, Florida •
September 2011- Present
• Created award-winning local advertising for clients of various sizes and budgets for small market of major cable company. Duties include client relations; sales consulting and commercial video shoot production from start of project thru completion. Word of mouth recommendations for my work from returning clients helped grow and maintain production revenue.
• Daily self-management of schedule and responsibilities of local advertising production to meet client needs in a mutually beneficial partnership while reporting to remote manager on once weekly or as-needed basis.
• Client relationship building and retention, including brand management and growth concepts while working closely with sales team on high-tier clients to reach sales goals.
• Championed region participation in companywide production share-point website.
• Production of short form (10, 15 & 30 second) and long form (up to three minutes) advertising commercials including copy writing, talent direction, primary photography, lighting and all aspects of post-production.
• Graphic design for on-air commercials, digital web ads.
• Multiple winner of internal "Lens Flair" Award
• 2011 Silver Winner - Local Addy
Senior Producer- Creative Commercial • Sun Broadcasting/WXCW
Fort Myers, Florida Jan. 2009 – September 2011
• Responsible for daily self-directed scheduling for production and post-production needs for top broadcast station in the market. Included client relations, coordination of production and equipment for successful postproduction to meet client’s needs and desires.
• Conceptualization and creative production of on-air local television commercials; write scripts and on-site production of revenue generating local commercials
• Script analysis, production scheduling, and one-man-band in-field production and postproduction non-linear editing of client driven commercial scripts and ad concepts.
Producer – News Promotions and Marketing • WBBH/WZVN
Fort Myers, Florida • April 2003 – January 2009
• Promotions producer and jack-of-all-trades, responsible for creating promotional campaigns for news story and station promotions for number one and number three station in #56 DMA.
• Brand management of two separate news stations linked by an LMA, including topical nightly promotions, station branding and feature story/sweeps promotion.
• Organization of large outside promotional events, including “The Giving Tree Campaign”, the stations largest yearly community charity that reached over 4,000 area seniors with individualized gifts.
• Conceptualize, write and produce promotional campaigns for station image utilizing existing and new brand concepts.
• Write and disseminate press-releases and PR material related to station events and network programming
• Coordination of talent and crew, talent direction, primary photography and lighting.
•Direction for image campaigns and promotional shoots
• Creation of promotional and newscast graphics.
Production Assistant • WLFI TV 18 – West Lafayette, Indiana February 2002 – April 2003
• Creation and publication of graphics used in station promotion and newscasts.
• Create and edit scripts for Commercial and Station Promotional spots
• Began Technical Director's Training: September 2002
News Photojournalist • WLFI TV 18 – West Lafayette, Indiana February 2000 – February 2002
• Remote microwave truck operation for on-location news stories and live feeds
• Shot riot footage aired on CBS national news 2001
• Full-time position was offered during unpaid internship and held for employment upon graduation in May of 2000
EDUCATION:
PURDUE UNIVERSITY- West Lafayette, Indiana- MAY 2000 Bachelor of Arts: Photography & Interdisciplinary Film Studies
UNIVERSITY OF FLORIDA - Gainesville, FL- Spring 2014 Courses towards Online Master’s Degree in Web Design & Online Communication in the School of Journalism
SKILLS:
Adobe Creative Suite - Photoshop, Adobe Premiere Pro, Illustrator, After Effects
Cameras: Canon C100, Panasonic P2